FOR IMMEDIATE RELEASE: CUSTOMER LETTER
Libertyville, Illinois, October 1, 2025
Belle Aire Creations to Join Forces with Givaudan: It only makes scents!
On September 30, 2025, Belle Aire Creations announced its intention to partner with Givaudan, a partnership that builds on what Belle Aire Creations already does best, while adding the benefit of Givaudan’s diverse technologies and global resources to bring even more value to our customers. I want to take this moment to thank you for your continued support and to explain what this milestone means for you, our valued partner!
Since 1982, Belle Aire Creations has remained true to its entrepreneurial spirit, building a reputation for creativity, agility, and customer collaboration. That commitment will not change. What this partnership does is enhance and elevate what we already do best — bringing you the same trusted relationships and service, with even greater innovation, global resources, and opportunities for growth.
Importantly, Belle Aire Creations will continue to operate as its own entity, with the same leadership team and the same people you know and trust. I will remain CEO of Belle Aire Creations, leading the business alongside our entire current team. Our structure, our operations, and our customer partnerships will remain unchanged, ensuring continuity, stability, and the personal collaboration you have always valued.
What does this mean for you? Quite simply — business as usual! Our brand equity in the middle market, our agility, and our creativity remains the same. Business operations — including account executive relationships, lead times, pricing, shipping, and quality — remain unchanged. We are proud to share that our lead times have recently been shortened to 4–5-business days, further strengthening the reliability and speed you depend on!!!
Givaudan recognized the unique value Belle Aire Creations brings to the middle market. We were pursued not to be changed, but because of who we already are — a trusted, entrepreneurial partner known for speed, creativity, and strong customer relationships. With Givaudan’s support, we gain access to advanced fragrance materials, cutting-edge technologies, and a global network that will allow us to enrich our offerings while staying true to our identity.
We are deeply grateful for your loyalty and partnership over the years. This next chapter is about strengthening and enriching the value we bring to you, while staying true to who we are. We look forward to continuing our collaboration with the same dedication and passion you’ve always experienced — now backed by the additional strength of Givaudan.
If you have any questions, please do not hesitate to reach out to your Belle Aire Creations Account Executive.
With gratitude and excitement for what lies ahead.
Kindest Regards,
Stacey David CEO, Belle Aire Creations
